PuurData takes the next step in its development and expands its activities to the United Kingdom. From UK PuurData Ltd in London, the Dutch Elite Partner of Elastic will support organizations in the UK with consulting, projects, managed services, and training around Elastic. David Goff joins UK PuurData and will play an important role in building and further developing the business in PuurData the UK.

With the expansion to the UK, PuurData it takes its first international step. The knowledge and experience that the company has built up in the Netherlands and the Benelux over the past few years is now also available to organizations in the United Kingdom.

PuurData has been working intensively with Elastic for years and is one of the most experienced partners in the Benelux. is PuurData an Elite Partner of Elastic, was named Top Benelux Elastic Reseller 2024 and Elastic Innovation Partner 2025, and is an Elastic Verified Generative AI Partner.

Proven Elastic expertise to the UK

PuurData Supports organizations in implementing, optimizing, and further developing their Elastic environment. The expertise focuses on Search & AI, Observability, and Security, with services in the fields of consulting, projects, managed services, and training.

With PuurData UK, the company now wants to apply this knowledge and experience to organizations in the UK as well. “The move to the UK is a logical next step for us,” says Marco van den Brandhof, Managing Director of . PuurData“We have built up a lot of knowledge and experience around Elastic over the past few years and see opportunities to apply that expertise in the UK. Moreover, with David we have someone on board who knows the UK market and the Elastic ecosystem well and can build on it together with us in the UK PuurData.”

David Goff is part of PuurData UK

David Goff will play an important role from the United Kingdom in the build-up of PuurData UK. He is familiar with the Elastic market and the partner landscape in the UK and will focus, among other things, on the further development of the PuurData UK business, collaboration with Elastic, and building relationships with customers and prospects.

David Goff, General Manager, PuurData UK

“It’s an incredibly exciting time to join PuurData PuurData. In the UK, there’s a great opportunity for a highly specialized Elastic partner that combines deep technical expertise with a clear focus on delivering results for customers. It PuurData has built an excellent reputation in the Benelux region and I’m looking forward to bringing that expertise to the UK. I’m especially excited to work closely with the people and teams at Elastic, creating value for customers and together building something special in the UK,” says David Goff, General Manager, UK.

From London

PuurData UK is based at 60 St Martin’s Lane in central London. From this location, it PuurData will continue to build its organization and activities in the UK in the coming period. The expansion into the United Kingdom is the PuurData first step outside the Benelux region and forms the basis for further international growth.

PuurData UK is located at 60 St Martin’s Lane in the center of London.

About PuurData

PuurData helps organizations extract more value from their data. As an Elite Partner of Elastic, we PuurData combine deep technical expertise with consulting, projects, managed services, and training. From the Netherlands and the United Kingdom, we support PuurData organizations in the fields of Search & AI, Observability, and Security.